Apr 24, 2017
The green demon is among us! Envy is a dangerous affliction and one which we all fall victim to at times. But being a victim is obviously not what we're aiming for here... and if envy is something everyone is susceptible to, how can we make use of it on our journey to power?
On the flipside, humility can take you a...
Apr 17, 2017
There is only one constant in life: Change. It destroys, creates, excites... but also terrifies. Most of us, however opened-minded we claim to be, instinctively resist change and prefer to cling to our familiar routines and circles. But creatures of habit are rarely powerful.
Law 45 breaks down this inertia: how can we...
Apr 10, 2017
Who's that in the mirror? And what are they trying to do to you? We all calibrate ourselves to the world around us, but if we're not careful we get caught in a hall of mirrors – lost in the warped and warping realities of other people, trapped in their funhouse.
The root of all power is to lower people's resistance to...
Apr 3, 2017
Coercion is a dirty word; manipulation no better. But that's what social life is all about, down at its very core: we're all trying to get people to see our point of view, to join forces in some fashion, whether it's building a world-changing company or just going to the cinema together.
Brute force doesn't do the job,...